Economic Blueprint

Economic Blueprint Onepager Image
The City of Morgan Hill is embarking upon the development of an

Economic Blueprint

for the community of Morgan Hill. The main goal of the

Economic Blueprint

is to develop a framework that will inform policy and investment decisions to ensure Morgan Hill long-term economic sustainability.  This Economic Blueprint will guide our Economic Development efforts for the next five to ten years, with a primary goal to attract jobs and investment into our community.  

The City will embark on this Economic Blueprint Spring of 2016. Focus group meetings will take place throughout the Summer of 2016.

The City is interested in hearing from residents, employers, employees, non-profits, community groups, brokers, retail and industrial property owners, developers, and investors.

The City will hold focus group and one-on-one meetings with various stakeholders. Additionally, two key groups (Thought Leaders and Pathfinders) have been identified to make sure the report is focused, strategic, and meaningful while at the same time aspirational and high-level enough to stay relevant in the next five to ten years.  
Economic Blueprint-Champions Flyer Image
March/April/May 2016
  • Conduct stakeholder engagement through interviews, focus groups and workshops
  • Synthesize research and findings from focus groups and workshops
  • Develop 1st draft working document of economic blue print
  • Hold Community Meeting and Workshop with Planning Commission and City Council
June/July 2016
  • Synthesize and draft findings
August 2016

September 2016

March 2017
  • Champions Meeting- March 24th 

April 2017
  • Planning Commission presentation- April 11th
  • Presentation to City Council for adoption- April 19th.

Meetings/Focus Groups
City Council Kick-Off  March 2, 2016
Rotary March 2, 2016
Kiwanis, March 15, 2016
Economic Development Team, March 28, 2016
City Employees, March 30, 2016
Tourism Alliance, April 8, 2016
Community Wide Focus Group, April 11, 2016
Morgan Hill Chamber of Commerce, April 12, 2016
Planning Commission, April 26, 2016
Morgan Hill Downtown Association Board, May 12, 2016
South County Realtors Alliance, May 25, 2016
Morgan Hill Downtown Association, May 26, 2016
Input Received 
Grouped Findings/Strategies-Draft (pdf)
Powerpoint presentation on findings- Draft (pdf)
Compendium of Notes from Focus Groups pdf (5/27/16)
Economic Blueprint One-Page (pdf)

Economic Blueprint Survey Questions
Please complete a survey to help Morgan Hill identify its Economic Blueprint Priorities

Overview of Economic Development (PDF)
Industrial Land Supply Study (PDF)
Existing Economic Conditions White Paper (PDF)
Hotel Development Opportunity (PDF)

For more information on the project please contact John Lang at or 408-310-4652.